LIKE ALL FAMILY BUSINESSES STARTED IN ITALY, FIRST ARE DOOMED TO SUCCESS. In 1994, the family couple Enio Silla and Monica Ciabatti from the LA MARCHE place, WHERE THE LUXURY SHOES ARE PRODUCED, DECIDED TO CREATE A OWN BRAND.
Today Le Silla shoes are not only well known and worn by fashionistas from all over the world. Now Le Silla presents its exclusive collections in leading galleries in the world. So in April of this year, the star couple - Enio, designer, and Monica, the creative director of the company, arrived in Dubai to present their spring-summer collection Dubai Le Silla in Harvey Nichols.
Monica, please tell me what prompted you to create a capsule collection exclusively for Dubai?
Enio and I were inspired by the unique look of Dubai, with its stunning skyscrapers, as well as the lifestyle of this city. We decided to offer all the fashionistas living in it, three new types of shoes from Le Silla. The first two are Precious Daily open sandals and Hot & Sparkling Summer flat-bottomed ballet flats quite suitable for the local hot climate. Exclusive evening shoes By Night - this is a stylish Le Silla solution for outings, on a tall stiletto heel. Each model is decorated with a scattering of crystals and rhinestones.
How would you describe the style of your spring-summer collection?
It seems to me that the mood of our new collection gravitates to the retro style and brings us back to the style and forms of the 1930s and 40s. We widely use suede painted in different colors - this is a very grateful material that allows you to create shoes of incredible beauty. We work a lot with satin and calfskin. In addition, the collection is richly decorated with multi-colored embroideries and numerous rhinestones. It is in the spirit of Le Silla.
What is the first priority for you when creating shoes - fashion trends, materials, comfort or something else?
For us, Enio and I created any Le Silla collection in the first place, elegance, femininity, luxury and convenience. And more - the details! Each of them. Elegance is not just a woman’s self-expression, it is her rejection of stereotypes imposed from outside. Femininity is the charm that is inherent in every woman at any age, and luxury is attention to the smallest details and the desire to get something more than just a necessary thing. And finally, convenience is an opportunity for a woman not to think about what height heel is now wearing on her. We develop pads that are unique in their convenience and give each pair of shoes additional support for the foot so that beautiful Le Silla shoes give lightness and grace to a woman's walk. Our creativity is imbued with this philosophy, and this can be seen in the capsule collection that we created for Harvey Nichols in Dubai.
What colors of shoes will be the most fashionable in the upcoming summer season, in your opinion?
Color in our spring-summer collection plays a fundamental role. I would describe the colors of this summer as bright and catchy. Among our models there are many that are painted in neon colors. This is a trend! I am impressed by the soft beige, powdery coral and yellow shades, pink and golden metallic.
Are there many Russian shoppers among fans of Le Silla shoes?
Oh yeah! They are happy to purchase our suede shoes and are very fond of luxurious evening stilettos or high platform shoes. It seems to me that what we presented at Harvey Nichols in Dubai is 100% consistent with their tastes.
Who is responsible for the final result in your company?
Enio and I always work together, so we share responsibility in half (laughs). In fact, I am engaged in the selection of colors, materials and accessories for each future collection, and Enio is the design, the height of the heels and the general mood! In my opinion, we are doing pretty well. What do you think?
Very good indeed. What's next?
As always, new fashionable and beautiful shoes. We want Le Silla to become synonymous with luxury and originality. We want to produce shoes for all times, regardless of the vagaries of fashion.
Will wait. And see you soon.
