The UAE again published the ranking of the most popular brands.
Dubai, UAE. The Emirates Airline brand is again recognized as the most popular among the people of the United Arab Emirates in 2017 - for the third year in a row. Such data are contained in the traditional YouGov study.
It is worth noting that the Emirates brand has left behind such international giants as WhatsApp, iPhone, Apple, Facebook and even Google. The data was collected according to the results of a daily survey of consumers: what they heard about a particular brand from advertising, news or on word of mouth.
Measurements were made by the BrandIndex application, which took into account the popularity of about 500 brands represented in the United Arab Emirates.
