BEAUTIFUL BUSINESS?
Creating beauty salons has recently become as fashionable as relaxing in Courchevel or driving a bentley. Every month, new establishments appear in the Emirates, but only one of the four new salons opens because of a desire to make money. In other cases, it is either a beautiful toy as a gift to a beloved woman, or an inheritance for a daughter, or an attempt to create a "pocket salon" for yourself and your circle. Often, the salon begins with the fact that the husband, immersed in his own business, just gives his wife money to do the “beautiful thing”, not to be bored at home, feel happy and grateful.
I will venture to assert that not everyone has experience in the beauty industry, and does not imagine what is happening "on the other side of the barricades." As a result, a quarter of salons goes bankrupt in the first year of life, the other quarter does not become a profitable business and barely makes ends meet. All this is the starting point for talking about starting a salon business and a reality that should be considered when risking your own money. The salon business destroys many illusions, but if they asked me if I would open a beauty salon for the second time, I would answer without a shadow of doubt: “Of course.” Salon business belongs to the category of fast-growing. Today, there are hundreds of beauty salons in the Emirates and in particular in Dubai, which, in addition to a banal haircut, provide a wide variety of cosmetology and other services. Is it a lot or a little? In little Italy, more than 150 thousand salons get along quite peacefully with each other. In modern society, it is considered indecent to appear untidy, groomed, prematurely aged. Women not only do haircuts, dye their hair, take care of their nails, but also in droves began to adjust their shapes, rejuvenate their skin, fight stress and cellulite.
Finally, many clients have come to understand that home care for efficiency does not compare with salon procedures. Any salon owner must keep abreast in the development of the beauty industry, because customers are constantly asking for something new. And those who do not keep up with requests run the risk of losing. “Take away the woman’s right to be beautiful and natural and the world will fly to the“ tartarara, ”said Elizabeth Arden at the beginning of the last century. People always wanted to be beautiful, but nowadays there are great opportunities for this. Women want to look good, understanding that appearance is one of the components of success.
In the Enigma beauty salon, highly qualified specialists provide a wide variety of services for the care of face and body skin, hair, and nails. Here you will get an excellent manicure and pedicure, a fashionable haircut or styling, including evening hairstyles. The salon employs upscale cosmetologists, hairdressers, massage therapists. There is a private Moroccan bath, aromatherapy rooms, in short everything that will make you beautiful.
EDUCATIONAL CENTER "ENIGMA"
Not so long ago, British scientists in a public opinion poll found out the representatives of the happiest professions. They turned out to be hairdressers, cosmetologists and florists. Enigma Training Center offers training for many beauty industry specialties in an exclusive program that has no analogues in the UAE. Thanks to this study, you can not only get an international certificate, but also acquire skills in the field of hairdressing, cosmetology, modeling of gel and acrylic nails, massage, learn the concepts of modern beauty salons.
Want to be beautiful? Come to the Enigma.
Want to get an extra profession? Come to the Enigma.
